How to Grow Your Sales in a Small Business for Free
20th November 2024, 9.30am – 12.30pm
Louis Pearlman Centre, Hull.
This fundamentals of selling workshop introduces you to the foundation skills of selling that all SMEs need to grow your business.
Are you new to sales or a little unsure how to sell at this moment in time?
In such a competitive time we all know that business can be won and lost on how good your company is at closing sales and delivering the value the customer needs.
Is Starting A Business Right For Me?
26 November 2024, 5.00pm-8.00pm
Driffield Business Centre
Are you interested in starting your own business? If you are but don’t know where to start, then come along to one of our free business advice workshops, aimed at dispelling some of the myths around how to start a business and giving you lots of useful help and tips on how to progress your ideas. Whether you are looking to turn a hobby into a career, looking to leave your job and start up your own business or have a great idea but don’t know what to do next, our free workshops will help you understand what steps to take.
A First Look At Film
28 November 2024, 12.30pm – 4.30pm
Louis Pearlman Centre, Goulton Street, Hull, HU3 4DL
In today’s fast-paced digital world, creating effective video content demands more than just filming. Join our upcoming session to explore the dynamic landscape of video marketing across platforms like YouTube, X (formerly Twitter), Facebook, Instagram (reels), or TikTok.
Explore how digital innovations can enhance the robustness and adaptability of your supply chain.
2 December 2024, 9.30am – 4.30pm
Beverley Enterprise Centre, Beck View Road, Beverley, HU17 0JT
In an increasingly complex and volatile world, building supply chain resilience is critical for business success. Join us for an immersive full-day workshop, “Building Supply Chain Resilience with Digital Technologies,” where we will explore how digital innovations can enhance the robustness and adaptability of your supply chain. Learn to leverage cutting-edge technologies to predict disruptions, optimise operations, and ensure continuity in the face of challenges
Employing your First Person
Tuesday 3 December, 14:00pm – 16:30pm
RaisE Business Centre, Goole
Invest East Yorkshire have commissioned a brand new two and a half hour interactive workshop, run by industry experts in HR. This fully funded, in-person, practical session will give you a perfect foundation from which to start building your team, and will cover:
· Setting up as an employer and what you need to have in place – covering payroll, pensions, contracts and policies
· Recruiting the right person – hints and tips for hiring the best people
· Creating the right culture and employee experience – onboarding and employee engagement
· Your legal responsibilities and duty of care to your staff.
By the end of the workshop, you’ll gain the knowledge, confidence and useful takeaway documents to take your initial step into employing your first person.
Brand Basics for Your Business
4 December 2024, 9.30am – 11.00am
Location : Online
An introductory course designed to clarify the often misunderstood concept of a brand. It’s more than just a logo—it’s about creating a compelling story and visual identity that connects your business with your existing and potential customers, to build loyalty and create new sales.
What You Will Learn:
- Understanding Branding: What does ‘brand’ really mean? Explore the key components that form a brand including narrative and visual elements.
- Visual Elements: Dive into the basics of logos, icons, colours, and fonts. Learn about the importance of accessibility in design and what colours convey.
- Creating a Brand: Get insights on how to develop your own brand. What to look for and what questions to ask when collaborating with professionals (such as designers, marketing agencies or website designers) to bring your vision to life.
- Electrify Brand Clinic: Participate in our exclusive clinic session. Share your current branding efforts and receive tailored advice from our expert panel, including a creative director and branding specialists.
Canva for Business (Intermediate)
11 December, 9.30am – 12.30pm
Location : Online
This is our intermediate Canva workshop. It is designed for businesses that have their own paid Canva account and have some experience with the platform. During this session, we will introduce delegates to the brand toolkit – how to set up logos, colours, fonts and other key assets. Then it’s about creating more content, but with a strong focus on design principles (colour, contrast, position etc) so that we’re not thinking just about creating content but creating really good content. We will walk through setting up Canva, including how to create your own brand toolkit – logos, colours, icons, folders etc. We will go on to create more content, with a focus on ‘good’ content which follows some key design principles.
AccessAble
Tuesday 10th December 2024 – 2pm to 3pm
Tuesday 14th January 2025- 2pm to 3pm
Tuesday 11th February 2025- 2pm – 3pm
Tuesday 11th March 2025- 2pm – 3pm
Online – Microsoft Teams
Join this short webinar to find out how you can open the door to more visitors with a professionally surveyed Detailed Access Guide for your venue from just £1.
VisitEngland is working in partnership with AccessAble to enable businesses and venues to provide quality assured accessibility information. Participating venues will receive both a Detailed Access Guide for visitors and customers, alongside a confidential Accessibility Improvement Report with handy tips on how accessibility can be improved in the future. Detailed Access Guides are published on www.AccessAble.co.uk, used by over 6 million people each year. In collaboration with VisitEngland, AccessAble is offering a range of discounts to English tourism businesses, so you can get involved. For small venues cost start at just £1 plus VAT.
Networking Business Christmas Celebration
12 December, 16.00pm-18.00pm
Aura Innovation Centre, Hessle, HU13 0GD
It’s time to kick off the Christmas season with some festive networking!
Hosted by the University of Hull and East Riding of Yorkshire Council, this is your chance to connect with other local businesses, enjoy a glass of fizz and some nibbles, and discover the support available to help your business thrive. As it is also Christmas jumper day, we invite you to wear your Christmas jumpers with pride*! Ideal for small or large companies in any sector, these quarterly events will give you the chance to explore new opportunities and connections for your business. Drop in, eat, drink and connect. We look forward to seeing you there. *optional